And because of this market opportunity, a wide variety of software "bots" have been designed to mimic human activity in your Steam games, thus earning trading cards without the need to actually take time to play the games themselves. But that little bit of profit potential does drive some players to earn and sell as many cards as they can. Most Steam Trading Cards are only worth a few cents a piece (or a little bit more in the case of a rare 1-in-100 "foil" variation). Those badges, in turn, earn XP toward raising your Steam user level, a visible online social distinction that can get a player listed on a global leaderboard if they're really dedicated to the idea.
But many Steam users value the Trading Cards because a complete set within a game can be traded for a game-specific badge that will be tied to your Steam account and profile page. Steam Trading Cards don't have any inherent value outside of what the market of players is collectively willing to ascribe to them ( kind of like NFTs, just without the decentralization or the "one of one" uniqueness). There, other players can offer their excess cards for sale, with commodity pricing determined by floating buy and sell offers that fluctuate based on supply and demand. To get a game's full card set, a player has to purchase the remainder from the Steam Community Market. For most supported games, a player can get half of the available trading cards just by putting in playtime. Since the launch of Steam Trading Cards in 2013, players have been able to earn, buy, and sell the purely digital collectibles in thousands of games on Valve's online platform. Instead, the sudden "success" seems driven by automated bots taking advantage of an unexpected opportunity to score some "free" money by minting and selling Steam Trading Cards. No, the idea of playing classic Capcom arcade games on the PC didn't get 27,000 times more popular literally overnight. Ten hours later, on Tuesday morning, the game peaked at over 488,000 concurrent players, putting it behind only perennial favorites Counter-Strike: GO and Dota 2 on Steam's list of most-played games for the day. Monday night at 11 pm EST, there were 18 players logged on and playing the Steam version of Capcom Arcade Stadium (according to SteamDB data sourced from the Steam store itself).
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